The Market

"The tastiest collection of poutine ever assembled in one place. " - Dave Embers

Our franchisees are part of a thriving restaurant industry where customers spent $632 billion on eating out annual, with most of the market share going to franchised restaurants.

In today’s economy most of the growth is coming in the QSR segment where better value options, like those provided by The Big Cheese, are available!

The Market

Absolutely fantastic food. World class. A must visit. Loads Gluten free options.

- Jimmy Funk

I wish I could like this more than 5 stars. This place knows their poutine!!

- Jen Bob

Just got the donair poutine amazing XD would totally get another.

- Jacob Samuel Smith

The Franchise System

The Big Cheese provides franchisees with direct hands-on comprehensive support in addition to a delicious and unique food product that speaks for itself. Our extensive restaurant operation experience has created the basis for building a successful system and future growth plans including the following:

Site Selection & Construction

With a focus on lunch, dinner and late-night crowds, we will work with you to identify locations that meet our criteria for an ideal location. In addition, we will assist you in all aspects of designing the floor plan, selecting your contractor and ensuring that you open on time and on budget.

Operational Systems & Training

With our operational systems and training, we are able to teach you how to operate your own Poutinerie whether you have a lifetime of experience running restaurants or this is your first time in the industry! Our training programs will walk you through everything that is required to own and operate your Poutinerie, including weeks of training in our corporate location before you open, as well as an on-site team to support you during the launch of your Big Cheese Poutinerie. We will be there to make sure that you and your team fully understand all elements of running your Big Cheese franchise to the best of its capabilities.

Ongoing Support

Our team of highly experienced franchise and restaurant operations specialists will be there to support you every step of the way. We will provide:

  • Financial Direction in Managing Your Business Expenses (Food costs, Labor Costs, etc)
  • Operational Guidance
  • Repair and Maintenance Advice
  • POS Support
  • Personnel Support

Expert Marketing

We provide a detailed marketing plan for your restaurant that provides you with a step-by-step format for your grand opening and the on-going promotion of your business. We are able to successfully provide you with our ongoing promotional contests and programs as well as our social media strategies and networks. We share with you what works to build your business quickly. Print, television and radio advertisement s are also available, as well as our grassroots marketing techniques, such as distribution of The Big Cheese stickers and logoed t-shirts to build buzz in your area prior to launch.